Bringing up such a weighty subject may seem daunting, so these samples are intended to help get you started, and we will update them with feedback from participants who share particularly effective approaches with us. (Please do so! Our contact information will be included in the confirmation email you receive after entering your email address in the box to the left.)
Note: This is being written soon after the website was opened for public use so there's just one sample. More will follow
______________________________________________
Dear _________,
I am sending you a link to a hopeful, new approach for defusing the threat posed by nuclear weapons:
http://nuclearrisk.org
Research by a Stanford professor indicates that our current nuclear weapons strategy is thousands of times more dangerous than having a nuclear power plant built right next to your home. That's scary, but there is something we can do about it.
While endorsed by two Nobel Laureates and five other prominent individuals, the effort depends critically on using email to alert friends to the danger and the opportunity, as I'm now doing. As explained on the site, if we do that, it's possible for us to change societal thinking about nuclear weapons within just a few years.
There's no guarantee that this effort will work, but creating a safer world for us and our children is certainly worth a try, so I hope you will check out the site, sign up in the JOIN US box, and then use the TELL A FRIEND link to spread the word.
Thanks very much.


